We talked about New York School and how important it was to the development of graphic design in society. Magazine covers became very important as well as movie posters. America also used, in 1965, for the first time, someone who wasn't caucasian in their advertising. It was for a Jewish rye bread. This period of design was interesting because there were many social issues going on including the Vietnam war and women's rights.
Question:
UW GB found a cheaper way to print, which can save up to $10000 in ink costs every year.
http://www.therepublic.com/view/story/cba5cc6c175649998718d2915ab005f8/WI-ODD--Cheaper_E-mail_Font/
What are some other things that people interested in typography can do to change society, such as this? We looked at highway signs and now this, but what are some other examples?
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