American Kitsch

Kitsch is a German word that means "in bad taste". Kitsch is typically used to described pretentious, vulgar, or overly sentimental art. This term does not describe the "American Kitsch" style very well. Because of this it is also referred to as "50s art".
James Dean helped pave the path for the youth of America breaking out and dressing in an independent adult type fashion. Tshirts became a much bigger norm. This look was adapted by Artists and Bohemians.
American Kitsch was slightly futuristic with dramatic curves and lines. These curves became a staple of the 50s. It can be seen in automobiles and architecture such as the Las Vegas casino designs and diners.
Anything "atomic" was also a common theme in the 50s along with kidney shapes and stackable chairs. "American Gothic" became a part of pop culture as well along with posters featuring Uncle Sam and heroes of comic books who began to develop dramatic qualities.
A well known artist of the era, Rockwell, was an American Illustrator who was famous for his idealized idea of small-town suburbia America. He Painted 322 covers for the Saturday Evening Post.
Casual-looking handwritting styled typefaces became popular during the American Kitsch period along with caricatured images.
Advertising shifted and products began to be promoted with bright, loud and obnoxious packaging. Celebrities also were very popular to be used in ads during the 50s.